As many of you know I’m involved in helping establish a distribution and contractor network for Owens Corning’s AttiCat® residential attic “re-insulation” products. Nearly every home in America, every home you go in to every day, has less attic insulation than the DOE recommends. The benefits of upgrading attic insulation are exactly the same benefits that your customers get from our best HVAC products: Save Money, More Comfort, Peace of Mind, Equipment Lasts Longer, and it’s Green!

The investment is amazingly low, especially compared to the rate of return.  Your techs can sell this service, your crews can provide this service, all with minimal training, all with the vehicles you already have, and all to the customers you already serve.  It’s WIN-WIN-WIN!

By adding insulation before replacing equipment you ensure the customer will get the comfort and savings benefits they expect and you have a competitive advantage by offering something others won’t/can’t, Plus very often you’ll be able to reduce the replacement equipment size providing another cost-saving benefit to your customers. Read more