Apr 27, 2011 | HVAC, Sales
But ask someone to invest $15,000 in a new heating or cooling system and they think you’re nuts. Well, you’re not…and you know it, but it can be frustrating getting this across to skeptical homeowners. Try this: Car or Truck: • Costs $30,000 to $50,000; let’s use the...
Apr 26, 2011 | CHOICE, HVAC, Sales
I was chatting with a woman who told me her son was a natural-born salesman. Naturally interested in hearing why she thought that I asked why. Her story: At 3 ½ Joel asked me if he could make some money by selling lemonade in front of the house. It was a nice weekend...
